The company we know as Nissan today stretches all the way back to 1914 when it got started selling military-grade trucks. Formerly sold under the "Datsun" brand, Nissan has become increasingly independent over the past several decades. In 1999, Nissan made one of those strange auto partnerships with Renault out of France. Renault now owns over 44 percent of Nissan, while Nissan retains 15 percent of Renault shares.
Today, Nissan has been putting its resources toward the green initiative. It started with a hybrid system based off Toyota's Prius, but the company has since built its own hybrid technology, which is said to be more efficient and less complicated than Toyota's. In late 2010, Nissan plans to unveil the Leaf, a five-door hatchback electric car. According to Nissan, the Leaf has a range of 100 miles in the city, which is where electric vehicles are expected to become most popular.
Nissan Senior Vice President José Muñoz answers questions submitted by Bullz-Eye.com editors and readers at the 2013 New York Auto Show. He addresses a wide variety of topics including the 2014 Pathfinder Hybrid and sales of the Nissan Leaf.
Nissan Reviews & Features
June 11, 2014
The 2014 Nissan Versa Note looks poised to become the entry-level leader with the incredible value and quality that you get at such an affordable price.
February 6, 2014
We were on hand with Nissan at the 2014 Chicago Auto Show as the company debuted their all-new mid-size pickup, the Frontier Diesel Runner.
November 7, 2013
The all-new 2014 Nissan Rogue has been completely redesigned to ensure that it continues to be a strong competitor in the compact SUV segment.
September 17, 2013
With its evolutionary innovations and technology, the 2013 Nissan Altima is one of the most impressive midsize sedans on the road today.
September 11, 2013
Bullz-Eye was on hand at the 2014 Frankfurt Motor Show to witness the unveiling of the all-new Nissan Rogue and Nissan X-Trail CUVs.
June 30, 2013
Nissan continues to amaze with the 2013 Versa Note five-door hatchback, featuring best-in-class fuel efficiency and a stylish but practical design.
February 4, 2013
Witness the evolution of the all-new 2013 Nissan JUKE, offering a lot of car, options and thrills for a good price!
October 25, 2012
The 2013 Nissan Sentra is an excellent option in the compact car segment with competitive features and gas mileage.
October 15, 2012
The 2013 Nissan Pathfinder remains an excellent option for SUV buyers, perfect for families or those with an active lifestyle.
September 5, 2012
We headed to Dallas to check out the new Nissan Sentra and watch Alabama take on Michigan in Cowboys Stadium.
July 3, 2012
We took the new 2012 Nissan Cube out for a spin and discovered that there's a lot more to the car than meets the eye.
May 30, 2012
With a fresh new look and great gas mileage, the 2013 Nissan Altima rivals the perks of a luxury sedan for a much lower price.
February 6, 2012
A rugged SUV with a sharp design and great performance, the 2012 Nissan Pathfinder is up to just about any task.
November 14, 2011
The 2011 Nissan 370Z is a true sports car that gives you the power, design and handling of more expensive sports cars.
August 8, 2011
The 2011 Nissan Cube is a fun vehicle that will appeal to buyers looking for something practical and different.
July 28, 2011
We drove the all-new Nissan Versa on a summer day in Seattle, featuring an updated look and performance.
March 24, 2011
When Nissan offered us a chance to experience GT Academy first hand, we snatched it. Jeff Morgan got an inside look at one of gaming's most innovative competitions.
March 9, 2011
Nissan ventured outside the box with the Murano Cabriolet, the first vehicle in the crossover convertible segment. Just keep reminding yourself that it's a crossover and not a sport coupe.
March 1, 2011
Upon first glance, the redesigned Nissan Rogue looks like a luxury vehicle, but this reasonably priced crossover is well positioned to compete in a crowded field, with a sporty look and all sorts of bling.
Snow-filled streets are no match for the 2011 Nissan Xterra Pro-4X. With its rugged look, powerful engine and 4-wheel drive capabilities, the Xterra can handle even the toughest terrains.
With its sporty design and plenty of power under the hood, the 2011 Nissan Altima Coupe stands out in the crowded field of midsize cars.
Nissan's modern take on its flagship model is part sports car, part luxury sedan, and a hell of a lot of fun to drive.
Nissan's bold new entry in the sport crossover market has head-turning styling and an engine with a nice kick.
May 28, 2010
This Nissan stands out in a crowd, a coupe that looks great and drives even better.
Sites worth visiting
The official Nissan site has shifted focus along with the company toward green products. Alongside your standard retail tools, you can also find information about Nissan's work in the green sector, the development of the Leaf project, and Nissan's commitment to performance vehicles that are fun to drive. As far as official manufacturer sites go, this one's pretty god.
Nissan on Wikipedia
As with most of the Japanese carmakers, Nissan's history is a complicated mess of acquisitions, mergers, partnerships, and name changes. The Nissan Motors page at Wikipedia makes it a little easier to sort through it all. You'll come away with a general sense of where the brand came from, at least.
Around the Blogosphere
Nissan at Autoblog
Autoblog has long been the go-to place for auto news, and its Nissan site is no exception. Autoblog is always up-to-date, and includes the latest news, announcements, and even a few rumors and a little speculation to keep your interest.
Dashboard News - Nissan
This car blog follows all the major brands. Can Nissan make headway against Toyota's Prius?
Nissan blog at Automotive.com
Automotive.com is a great all arond resource for car enthusiasts, and the Nissan page is no different. It's pretty standard fare - model updates, release dates, MSRPs, and the like, but it's all good information and the updates come pretty regularly.
sub5zero - Nissan
Sub5zero has all the performance Nissan news you could want. If you're a Skyline or 350Z enthusiast, this is the blog for you.
This is the hottest community site we were able to find for Nissan/Infiniti enthusiasts. There are subforums dedicated to just about every model of Nissan out there, and even a few Datsun pages for the real connoiseur.
This is another great page for Nissan enthusiasts. The forum members are active, knowledgable, and always up to date on the latest Nissan news.
Another great forum base, though this one is aimed at the modders. The news page has all of the latest news and gossip from Nissan. The forums are friendly and open to enthusiasts of all levels.