How Sports Has Been Influenced by the Web via Social Media



The Internet is not solely for individuals to post pictures of their lives or follow their friends. It is also an invaluable tool for marketing as it paves the way for businesses to communicate to their customer base. This includes sports clubs and brands.

For instance, a fan of the National Basketball Association (NBA) can now monitor his or her team during the Playoffs. This makes it easier for each fan to follow the progress of each round until the Finals where the Eastern goes against the Western Conference.

Here are just some of the reasons how social media has influenced sports activities around the world.

Live Tweets

Needless to say, there will always be someone to provide live tweets in a middle of an exciting basketball match. Fans find it very useful because even if there’s someone who is not able to witness the match in person, there is always the sense of being in the loop. Thus, it gives more information for everyone as it happens in real time.

Fan Giveaways

Fan giveaways exist in order to create an active community following the franchise. In this case, social media can provide an active space to maximize their passion for the team, which will be more effective than traditional ads.


Team phrases or chants are commonly used as hashtags, which make it possible for any sports club to capture a wider potential market. This can happen when fans are able to spread the word with the use of hashtags.

Build A Community

You can build a community on Twitter or Facebook for a brand or a sports team that you desire. This guarantees a market of potential ticket holders using different marketing strategies to reach the right people.

Brand Advocates

A company can benefit from sports stars or teams because they are the biggest brand advocates. Thus, they must be integrated into the social media world as much as possible. This can be done by establishing identifiable names on social media accounts to build excitement among fans. This can also encourage other people to like and follow.

What Are The Odds Of Winning The NBA Championship

There are a lot of buzz coming from social media regarding their bet for the NBA Championship. Some sources even post their opinions on a number of websites, including, to give fans an idea about what’s going on in and around the league. Well, it is unsurprising that the Golden State Warriors are favored to win the championship based from previous records.

Currently, the odds favored to win in the 2019 NBA Finals include the Warriors at 1/2, followed by the Milwaukee Bucks at 5/1, Houston Rockets at 11/2, Toronto Raptors 11/1, and Boston Celtics at 14/1.

Who Will Win NBA MVP 2019?

The player who will most likely win the 2019 MVP Award must be a rank of superstar, rising star, legendary scorer, or players of new teams. Potential players on the voting list are judged on the basis of scoring, stats, and how much their team depends on them.

Among the top players favored to win this award are Giannis Antetokounmpo of the Milwaukee Bucks, James Harden of the Houston Rockets, Paul George of the OKC Thunder, Stephen Curry of the GSW Warriors, and Kawhi Leonard of the Toronto Raptors.

Other players include Nikola Jokic of the Denver Nuggets, Damian Lillard of the Portland Trailblazers, Joel Embiid of the Philadelphia 76ers, Kyrie Irving of the Boston Celtics, and Russel Westbrook of the OKC Thunder.

How The NBA Most Valuable Player Awardee Is Being Voted

Basically, the Award is decided by a panel of broadcasters and sportswriters throughout Canada and the United States. Each member will cast a vote for the 1st and 5th place selections. The first place vote will be worth 10 points, second place is worth 7, third place is worth 5, fourth place is worth 3, and fifth place is worth 1.

One ballot will be cast by fans through online voting and the player who gets the highest point will win the award. Each player who has won this type of award has been eligible for the Naismith Memorial Basketball Hall of Fame.

The NBA will pick a panel of over 100 media members who are allowed to put 5 players on their ballot for MVP. The franchises, however, will not determine who will vote on the awards, but the league will make inquiries with the teams to gather opinions on who are the most suited to make a vote.


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